Having a strong crisis response #schoolpr #crisispr

The recent evil in Newtown, CT, shocked our nation.  Stunned by the tragedy that took so many innocent lives, our nation will grieve this for a while.  Why?  Because it is centered around the place our children are at almost 8 hours a day….school.

In the wake of this recent events, but also triggered by a few regional and local school communications situations, I thought I would carefully offer a few suggestions on ensuring a sound crisis response from your school: (more…)