Christian School marketing podcast #19: Social Strategy Part 3 (Intention)

Finally, the final installment on creating an effective social system for your school. In our third episode in this 3-part series (see SHOWNOTES below for links to the other episodes in this series), you will discover that the only true way to have a long-term social strategy is to be INTENTIONAL.

Time [14:29]


  1. Listen to episode #17: Social Strategy Part 1 (Integration)
  2. Listen to episode #18: Social Strategy Part 2 (Interconnected)
  3. Read this recent series of guest articles that Randy wrote for edSocialMedia: “3 Ingredients of Your School’s Social Strategy” (Part 1) and “The Secret Sauce of Your School’s Social Strategy” (Part 2)
  4. Read the additional article by John Jantsch, “What Integrated Marketing Looks Like Now“.
  5. Here’s the iPhone app I sometimes use in lieu of Voice Memo – I used it to record this episode – Voice Record Pro
  6. I mentioned in this episode a school/campus safety and security consultant (I get no kickbacks from this nor have I employed his services, but his presentation at the National Christian School Association meeting was outstanding.  Read about Kenneth Trump with National School Safety and Security Services.


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