Emily Cretella (@emilycretella) asks if your tuition page is worth reading (School Marketing Podcast #72)

Click to download MP3

Randy’s article: “Helping Parents Deal with Tuition Sticker Shock”

Emily’s article: “School Websites: How to Write a Tuition Page Worth Reading”


Emily Cretella (@emilycretella) is a marketing strategist and copywriter who helps her clients create and share stories that make audiences take action. As owner of Cursive Content Marketing, Emily provides consulting, copywriting services and workshops to independent schools and higher education. Read her stories at cursivecontent.com, and sign up to access her FREE School Marketer’s Toolkit of e-books and worksheets designed to help you tell a stronger school story.


Randy Vaughn - 9 Steps to Marketing Your Christian School

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Connect with Randy on Twitter: @schoolmktg