Private Christian schools are asking many of the same questions about using Facebook. In response, I’m choosing some of my articles and from other respected sites that will answer some of most common concerns.
- Q: “Isn’t Facebook just for the younger generation?” A: Download our FREE REPORT, “Facebook is Not Just for Kids: How Schools Can Tap Its Power in Communication with Parents.”
- Q: “Should I have a separate FB page for athletics, alumni and each campus? Or just one for the entire school?” A: Brendan Schneider shares his perspective as a Direction of Admission for Sewickley Academy, an indepenedent school near Pittsburg, in his article, “How Many Facebook Pages Should I Create For My School?“
- Q: “Besides posting photos of a few events, what else is Facebook really good for?” A: Leslie Robinette, Coordinator of District Communications for North Clackamas Schools in Oregon, writes a practical resource, “Seven Facebook Strategies to Build your School Community.”
- Q: “I’m late to the game on Facebook – can I get a crash course to get me up to speed?” A: Here’s a timeline response from edSocialMedia, “Conversation Fodder for the Fashionably Late.“
- Q: “Help!! Can you help me understand how to use Facebook ad campaigns to market my school?” A: Rick Newberry, President of Enrollment Catalyst, shares practical tips in “Using Facebook Sponsored Stories to Market Your School.“
- Q: “What really is marketing anyway? Isn’t it just manipulating our prospective families?” A: Read this: “Christian School Marketing Ain’t All Fluff, Manipulation & Obsessive Self-Promotion.“
- Q: “I post things on Facebook when school is in session. But during holidays, isn’t OK to take a break?” A: You can follow these simple and specific ideas from two different posts, “Marketing Can’t Take a Break During Spring Break“ and “11 Things To Post on Facebook During the Dog Days of Summer.”
Hope this helps!