Schools & Marketing: We Got Ad Space, Yes We Do, How ‘Bout You?

We got ad space

Yes, we do!

We got ad space

How ’bout you?

via adsoftheworld.com

Most of the articles on this site steer you toward ideas on marketing your school (you know, for the ultimate purpose of growing your family base and improving retention rates) – but looking at a few recent blog posts that I came across on Twitter, this idea of “revenue-generation-in-schools” intrigued me.

How far will your school in capturing ad revenue?  Asking outsiders to pay for advertising space is not a new thing in schools, but with schools (public and private) tightening belts, some schools are exploring some new areas of ad revenue generation.

But at what cost? (more…)