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# Private & Christian School Marketing

Helping you create loyal ambassadors for your school

## Sitemaps

- [XML Sitemap](https://www.yourschoolmarketing.com/sitemap.xml): Contains all public & indexable URLs for this website.

## Posts

- [blog](https://www.yourschoolmarketing.com/blog/) - On our blog, we blog about marketing topics specific to private Christian schools (K-12). We cover topics like social media, getting more referrals, and more word-of-mouth marketing. We offer consulting services specific to Christian schools.
- [Summer Marketing Priorities](https://www.yourschoolmarketing.com/2019/social-media/summer-marketing-priorities/)
- [Are you ready for an enrollment comeback?](https://www.yourschoolmarketing.com/2019/recruiting/enrollment-comeback/)
- [Using Students to Market Your School](https://www.yourschoolmarketing.com/2021/recruiting/using-students-to-market-your-school/)
- [3 Retention Ideas When Enrollment Numbers Look Terrifying](https://www.yourschoolmarketing.com/2019/social-media/3-retention-ideas-when-enrollment-numbers-look-terrifying/)
- [Are your families mission-fits or mis-fits?](https://www.yourschoolmarketing.com/2019/retention/are-your-families-mission-fits-or-mis-fits/)
- [A simple way of looking at school marketing](https://www.yourschoolmarketing.com/2016/recruiting/attracting-potential-new-families-school/)
- [Tips for Making a Great Video for Your Private Christian School](https://www.yourschoolmarketing.com/2019/video/tips-for-making-a-great-video-for-your-private-christian-school/)
- [Hint: It is not about you. It is about them.](https://www.yourschoolmarketing.com/2019/recruiting/hint-it-is-not-about-you-it-is-about-them/)
- [Question everything, listen always, and make necessary adjustments](https://www.yourschoolmarketing.com/2019/retention/question-everything-listen-always-and-make-necessary-adjustments/)
- [Retention: New Families & The First 100 Days](https://www.yourschoolmarketing.com/2018/retention/retention-new-families-the-first-100-days/)
- [Why Your School Needs a Custom Facebook Page](https://www.yourschoolmarketing.com/2012/facebook/why-your-school-needs-a-custom-facebook-page/) - When prospective families are searching for private schools, don't you want your FIRST IMPRESSION to be a powerful one?
- [7 Fall Activities to Differentiate Your Christian School](https://www.yourschoolmarketing.com/2018/recruiting/7-fall-activities-differentiate-christian-school/)
- [Could Your School Benefit from a One-Day School Marketing Workshop?](https://www.yourschoolmarketing.com/2018/school-marketing/school-benefit-one-day-school-marketing-workshop/)
- [5 Website Tips for Schools](https://www.yourschoolmarketing.com/2017/social-media/new-free-video-5-website-tips-schools/)
- [Enrollment Evaluation: Looking Back. Looking Ahead.](https://www.yourschoolmarketing.com/2018/recruiting/enrollment-evaluation-looking-back-looking-ahead/)
- [11 Things To Post on Facebook During the Dog Days of Summer](https://www.yourschoolmarketing.com/2016/brandingmarketing/11-things-to-post-on-facebook-during-the-dog-days-of-summer/) - Even in the summer "slow time", your Facebook Page should remain active, dynamic and vibrant! Here are 11 suggestions on what to post.
- [Using Facebook Live](https://www.yourschoolmarketing.com/2018/facebook/using-facebook-live/)
- [Facebook Contests and Giveaways - the New Rules](https://www.yourschoolmarketing.com/2013/facebook/facebook-contests-and-giveaways-the-new-rules/)
- [Would you marry your school after the first date?](https://www.yourschoolmarketing.com/2017/recruiting/marry-school-first-date/)
- [March content ideas for your private school](https://www.yourschoolmarketing.com/2016/social-media/march-content-ideas-for-your-school/)
- [Facebook changes: what will it mean for marketing your school?](https://www.yourschoolmarketing.com/2018/facebook/facebook-changes-will-mean-marketing-school/)
- [Panic or Peace: How to React to the Latest Facebook Changes for Your School - Part 1 of 2 (School Marketing Podcast #90)](https://www.yourschoolmarketing.com/2018/podcast/panic-peace-react-latest-facebook-changes-school-part-1-2-school-marketing-podcast-90/)
- [Panic or Peace (Part 2 of 2): How to React to the Latest Facebook Changes for Your School - (School Marketing Podcast #91)](https://www.yourschoolmarketing.com/2018/podcast/panic-peace-part-2-2-react-latest-facebook-changes-school-school-marketing-podcast-91/)
- [9 Steps to Marketing Your School, Part 1 of 2 (School Marketing Podcast #80)](https://www.yourschoolmarketing.com/2017/podcast/9-steps-marketing-school-part-1-2-school-marketing-podcast-80/)
- [Happy New Year: 7 Content Suggestions for Your School in January](https://www.yourschoolmarketing.com/2017/retention/happy-new-year-content-suggestions-for-your-school/)
- [Looking for a way to schedule Instagram posts and even do it from your desktop?](https://www.yourschoolmarketing.com/2017/instagram-2/looking-way-schedule-instagram-posts-even-desktop/)
- [Check out this Virtual School Marketing Conference - hear these great speakers!](https://www.yourschoolmarketing.com/2017/holiday/check-virtual-school-marketing-conference-hear-great-speakers/)
- [#GivingTuesday: Innovative Fundraising Ideas - Part 2 of 2 (School Marketing Podcast #89)](https://www.yourschoolmarketing.com/2017/podcast/givingtuesday-innovative-fundraising-ideas-part-2-2-school-marketing-podcast-89/)
- [#GivingTuesday: Innovative Fundraising Ideas - Part 1 of 2 (School Marketing Podcast #88)](https://www.yourschoolmarketing.com/2017/podcast/givingtuesday-innovative-fundraising-ideas-part-1-2-school-marketing-podcast-88/)
- [Creative Ideas to Showcase Your Head of School](https://www.yourschoolmarketing.com/2017/leadership/inauguration-new-administration-ideas-showcase-head-school/)
- [13 October Content Ideas to Drive Traffic & Increase Engagement](https://www.yourschoolmarketing.com/2016/social-media/13-october-content-ideas-drive-traffic-increase-engagement/)
- [Summer Marketing Strategies for Schools - Part 1 of 2 (School Marketing Podcast #84)](https://www.yourschoolmarketing.com/2017/podcast/summer-marketing-strategies-schools-part-1-2-school-marketing-podcast-84/)
- [Summer Marketing Strategies for Schools - Part 2 of 2 (School Marketing Podcast #85)](https://www.yourschoolmarketing.com/2017/podcast/summer-marketing-strategies-schools-part-2-2-school-marketing-podcast-85/)
- [Back to School Marketing - Campus Improvements - Part 1 of 2 (School Marketing Podcast #86)](https://www.yourschoolmarketing.com/2017/podcast/back-school-marketing-campus-improvements-part-1-2-school-marketing-podcast-86/)
- [Back to School Marketing - Social Media & FDOS - Part 2 of 2 (School Marketing Podcast #87)](https://www.yourschoolmarketing.com/2017/social-media/back-school-marketing-social-media-fdos-part-2-2-school-marketing-podcast-87/)
- [100 Marketing Things To Do 100 Days Before School Starts](https://www.yourschoolmarketing.com/2017/holiday/100-marketing-things-100-days-school-starts/)
- [Eclipse 2017: Creative Ideas for Your School](https://www.yourschoolmarketing.com/2017/recruiting/eclipse-2017-creative-ideas-school/)
- [Father's Day: Summer School Marketing Ideas around Dad](https://www.yourschoolmarketing.com/2017/holiday/fathers-day-summer-school-marketing-ideas-around-dad/)
- [Why the Resurrection is So Important to Me [Easter Message]](https://www.yourschoolmarketing.com/2015/holiday/why-the-resurrection-is-so-important-to-me-easter-2015/)
- [11 Free April Content Ideas for Your School](https://www.yourschoolmarketing.com/2016/social-media/11-free-april-content-ideas-for-your-school/)
- [St. Patrick Inspiration: Embrace the Mission of God](https://www.yourschoolmarketing.com/2016/holiday/st-patrick-inspiration-embrace-the-mission-of-god/)
- [Lessons from Jury Duty: Evidence is Essential - Part 2 of 2 (School Marketing Podcast #83)](https://www.yourschoolmarketing.com/2017/podcast/lessons-jury-duty-evidence-essential-part-2-2-school-marketing-podcast-83/)
- [Lessons from Jury Duty: Evidence is Essential - Part 1 of 2 (School Marketing Podcast #82)](https://www.yourschoolmarketing.com/2017/podcast/lessons-jury-duty-evidence-essential-part-1-2-school-marketing-podcast-82/)
- [Creating a Total Online Presence for Your School](https://www.yourschoolmarketing.com/2017/social-media/creating-total-online-presence-school/)
- [Why I Love My School](https://www.yourschoolmarketing.com/2017/recruiting/why-i-love-my-school/)
- [Four Fun February Content Ideas for Your School](https://www.yourschoolmarketing.com/2016/social-media/four-fun-february-content-ideas-for-your-school/)
- [Rob Norman of @InspirEDschoolm talks Branding and #MarCom (School Marketing Podcast #75)](https://www.yourschoolmarketing.com/2016/podcast/rob-norman-inspiredschoolm-talks-branding-marcom-school-marketing-podcast-75/)
- [You Are Really NOT the Best Private School in Town](https://www.yourschoolmarketing.com/2016/recruiting/you-are-really-not-the-best-private-school-in-town/) - Differentiation in school marketing is essential.
- [Here's why you need a marketing system for your school](https://www.yourschoolmarketing.com/2016/strategy-2/why-you-need-a-marketing-system-for-your-school/)
- [What to do with Pokemon Go, Snapchat and Facebook Live (School Marketing Podcast #73)](https://www.yourschoolmarketing.com/2016/social-media/pokemon-go-snapchat-facebook-live-school-marketing-podcast-73/)
- [9 Steps to Marketing Your School, Part 2 of 2 (School Marketing Podcast #81)](https://www.yourschoolmarketing.com/2017/podcast/9-steps-marketing-school-part-2-2-school-marketing-podcast-81/)
- [Alliteration Post: Prospective parents prefer opportunities to play, perform and participate](https://www.yourschoolmarketing.com/2016/recruiting/alliteration-post-prospective-parents-prefer-opportunities-play-perform-participate/)
- [Referral Marketing & Word-of-Mouth for Schools Part 1 of 2 (School Marketing Podcast #78)](https://www.yourschoolmarketing.com/2016/podcast/referral-marketing-word-mouth-schools-part-1-2-school-marketing-podcast-78/)
- [Referral Marketing & Word-of-Mouth for Schools Part 2 of 2 (School Marketing Podcast #79)](https://www.yourschoolmarketing.com/2016/podcast/referral-marketing-word-mouth-schools-part-2-2-school-marketing-podcast-79/)
- [Why Word-of-Mouth Marketing Isn't Working At Your School](https://www.yourschoolmarketing.com/2016/referral/word-mouth-marketing-isnt-working-school/)
- [Marketing to Millennials: Interview with Jaclyn Day of @RenWebPower (School Marketing Podcast #77)](https://www.yourschoolmarketing.com/2016/podcast/marketing2millennials/)
- [How NOT to be the BEST KEPT SECRET in town (School Marketing Podcast #76)](https://www.yourschoolmarketing.com/2016/podcast/not-best-kept-secret-town-school-marketing-podcast-76/)
- [Pastor Appreciation: How Your School Can Improve Your Church Relations](https://www.yourschoolmarketing.com/2016/pr-communcations/pastor-appreciation-school-can-improve-church-relations/)
- [Why your HOS should have a podcast - part 2 of 2 (podcast #48)](https://www.yourschoolmarketing.com/2016/podcast/why-your-hos-should-have-a-podcast-part-2-of-2-podcast-48/)
- [Why your HOS should have a podcast - part 1 of 2 (podcast #47)](https://www.yourschoolmarketing.com/2016/podcast/why-your-hos-should-have-a-podcast-part-1-of-2-podcast-47/)
- [*FREE webinar*: School Marketing Essentials](https://www.yourschoolmarketing.com/2016/webinar/new-free-webinar-school-marketing-essentials-sept-20th/)
- [2 secret tips that simplify my Facebook content strategy](https://www.yourschoolmarketing.com/2016/facebook/these-are-two-secret-tips-that-simplify-my-facebook-content-strategy/)
- [Summer: The ABCs of Enrollment Marketing for Private Schools](https://www.yourschoolmarketing.com/2015/recruiting/summer-work-on-the-abcs-of-enrollment-marketing-for-private-schools/)
- [Winning Over Families:  Part 1 of 2](https://www.yourschoolmarketing.com/2016/brandingmarketing/winning-over-families-part-1-of-2/) - Private schools spend alot of time (and money, too) seeking to impress families, showcase your very best, and eventually convert students into full-pay families for not just one year, but until they graduate! Here are 4 main areas where schools spend alot of resources.
- [Winning Over Families:  Part 2 of 2](https://www.yourschoolmarketing.com/2016/brandingmarketing/winning-over-families-part-2-of-2/) - There are many prospective families who are not yet ready to commit to your school. One of their most obvious questions is: "does everyone really look that nice?" While some families are easily convinced, others shout out for proof: "Sure, you're a great school, but show me the evidence!"
- [Do you know the best social media tools to use for your school?](https://www.yourschoolmarketing.com/2015/social-media/do-you-know-the-best-social-media-tools-to-use-for-your-school/)
- [Driving traffic to your school website with great content (podcast #64)](https://www.yourschoolmarketing.com/2016/podcast/driving-traffic-to-your-school-website-with-great-content-podcast-64/)
- [Retention Tips: If Momma Ain't Happy, Ain't Nobody Happy](https://www.yourschoolmarketing.com/2015/retention/retention-tips-if-momma-aint-happy-aint-nobody-happy/)
- [@SchneiderB VirCon 3 registration now open: 7 amazing presenters all in 1 day!](https://www.yourschoolmarketing.com/2016/social-media/schneiderb-vircon-3-registration-now-open-7-amazing-presenters-1-day/)
- [Retention, 3 of 3: Optimizing Your Re-Enrollment Campaign (podcast #63)](https://www.yourschoolmarketing.com/2015/podcast/retention-3-of-3-optimizing-your-re-enrollment-campaign-podcast-63/)
- [Retention, 2 of 3: Practical Tips (podcast #62)](https://www.yourschoolmarketing.com/2015/podcast/retention-2-of-3-practical-tips-podcast-62/)
- [Retention, 1 of 3: Overview & Definition (podcast #61)](https://www.yourschoolmarketing.com/2015/podcast/retention-1-of-3-overview-definition-podcast-61/)
- [3 Ways to Improve Open House (podcast #65)](https://www.yourschoolmarketing.com/2016/podcast/3-ways-to-improve-open-house-podcast-65/)
- [Did you miss these marketing opportunities at your recent graduation?](https://www.yourschoolmarketing.com/2016/recruiting/did-you-miss-these-marketing-opportunities-at-your-recent-graduation/) - Your recent graduation event was filled with high emotion, but you may have missed some golden marketing opportunities. Here are 7 likely missed opportunities.
- [Did you know graduation is a marketing event? (podcast #70)](https://www.yourschoolmarketing.com/2016/podcast/know-graduation-marketing-event-podcast-70/)
- [SCHOOL MARKETING PLANNING: get your free content calendar that you can keep up-to-date and personalize](https://www.yourschoolmarketing.com/2016/plan-2/school-marketing-planning-get-free-content-calendar-can-keep-date-personalize/)
- [Safety: A Marketing Issue for Every Parent - Interview with Sam Jeffrey (School Marketing Podcast #74)](https://www.yourschoolmarketing.com/2016/podcast/safety-marketing-issue-every-parent-interview-sam-jeffrey-school-marketing-podcast-74/)
- [5 things your school's content should do well](https://www.yourschoolmarketing.com/2016/home-page-6/5-things-your-schools-content-should-do-well/)
- [Enlarge your school's marketing army with this little secret](https://www.yourschoolmarketing.com/2016/social-media/enlarge-schools-marketing-army-little-secret/)
- [Tools and tips to managing your school's online reputation](https://www.yourschoolmarketing.com/2016/online-reviews/here-are-some-tools-and-tips-to-managing-your-online-reputation/)
- [Wish you knew how your #indyschool measures up? Take this @AISAPinfo survey](https://www.yourschoolmarketing.com/2015/uncategorized/wish-you-knew-how-your-indyschool-measures-up-take-this-aisapinfo-survey/)
- [@AISAPinfo comes to Fort Worth for 11th Annual Institute in Texas #AISAPAI2016 #cowtown](https://www.yourschoolmarketing.com/2016/leadership/aisapinfo-comes-to-fort-worth-for-11th-annual-institute-in-texas-aisapai2016-cowtown/)
- [Pin it to Win it](https://www.yourschoolmarketing.com/2016/social-media/pin-it-to-win-it-a-few-comon/)
- [Why Instagram is Great for Marketing Your School - Part 2 of 2 (podcast #69)](https://www.yourschoolmarketing.com/2016/podcast/why-instagram-is-great-for-marketing-your-school-part-2-of-2-podcast-69/)
- [Why Instagram is Great for Marketing Your School - Part 1 of 2 (podcast #68)](https://www.yourschoolmarketing.com/2016/podcast/why-instagram-is-great-for-marketing-your-school-part-1-of-2-podcast-68/)
- [Why standardized testing is a marketing issue (podcast #67)](https://www.yourschoolmarketing.com/2016/podcast/why-standardized-testing-is-a-marketing-issue-podcast-67-2/)
- [Love your school marketing chaos? If not, here are 3 things you can do.](https://www.yourschoolmarketing.com/2016/strategy-2/love-your-school-marketing-chaos-if-not-here-are-3-things-you-can-do/)
- [FREE WEBINARS: Pinterest, Instagram and Eliminating Chaos!](https://www.yourschoolmarketing.com/2016/holiday/free-webinars-pinterest-instagram-and-eliminating-chaos/)
- [KINDERGARTEN MARKETING: Keeping more Kinders](https://www.yourschoolmarketing.com/2016/retention/keeping-more-kindergartners/)
- [9 Things to Keep Your School Volunteers Happy](https://www.yourschoolmarketing.com/2016/online-reviews/7-things-to-keep-those-pesky-school-volunteers-happy/) - So what jobs can you create for your school's eager beavers? Here are 7 ideas your school volunteers can do.
- [Stop promoting to your prospective families and start helping them](https://www.yourschoolmarketing.com/2016/recruiting/stop-promoting-to-your-prospective-families-and-start-helping-them/)
- [Missions and Marketing](https://www.yourschoolmarketing.com/2016/inspiration/missions-and-marketing/)
- [School marketing simplified](https://www.yourschoolmarketing.com/2016/strategy-2/school-marketing-simplified/)
- [5 lessons the Chewbacca Lady can teach your school about marketing](https://www.yourschoolmarketing.com/2016/social-media/8133/)
- [@AISAPinfo Annual Institute: My 14 Favorite Fun Facts about Fort Worth](https://www.yourschoolmarketing.com/2016/holiday/aisapinfo-annual-institute-10-fun-facts-fort-worth/)
- [7 Tips to Beat the Facebook Algorithm that is Limiting Your Posts](https://www.yourschoolmarketing.com/2016/social-media/8337/)
- [Emily Cretella (@emilycretella) asks if your tuition page is worth reading (School Marketing Podcast #72)](https://www.yourschoolmarketing.com/2016/podcast/emily-cretella-emilycretella-asks-tuition-page-worth-reading-school-marketing-podcast-72/)
- [Creating a Systematic School Marketing Plan (podcast with @schneiderb)](https://www.yourschoolmarketing.com/2016/social-media/creating-a-systematic-school-marketing-plan/)
- [Top Ten May Content Ideas for Your School](https://www.yourschoolmarketing.com/2016/social-media/may-content-ideas-school/)
- [5 reasons Instagram is great for your school marketing](https://www.yourschoolmarketing.com/2016/social-media/5-reasons-instagram-is-great-for-your-school-marketing/)
- [7 Ways to Use Instagram to Market Your School](https://www.yourschoolmarketing.com/2016/instagram-2/7-ways-to-use-instagram-to-market-your-school/)
- [Preview of the School Marketing Spring Webinar Series (podcast #66)](https://www.yourschoolmarketing.com/2016/podcast/preview-of-the-school-marketing-spring-webinar-series-podcast-66/)
- [School administrators get creative in weather-related announcements](https://www.yourschoolmarketing.com/2014/leadership/school-administrators-get-creative-in-weather-related-announcements/)
- [Interview with Susan Bearden (@s_bearden) about Digital Citizenship (podcast #71)](https://www.yourschoolmarketing.com/2016/podcast/interview-susan-bearden-s_bearden-digital-citizenship-podcast-71/)
- [What if we gave teachers over-the-top recognition like we do athletes? #teacherappreciationweek](https://www.yourschoolmarketing.com/2016/referral/gave-teachers-top-recognition-like-athletes-teacherappreciationweek/)
- [National Day of Prayer [ARCHIVE]: GWB proclamation after 9/11](https://www.yourschoolmarketing.com/2016/holiday/national-day-prayer-archive-gwb-proclamation-911/)
- [Hysterical - gotta see this from over almost 150 years ago: 1872 Rules for Teachers](https://www.yourschoolmarketing.com/2016/social-media/hysterical-gotta-see-almost-150-years-ago-1872-rules-teachers/)
- [Why the state-mandated standardized test in the public schools may be your best enrollment marketing tool](https://www.yourschoolmarketing.com/2014/recruiting/why-the-staar-test-in-texas-may-be-your-best-enrollment-marketing-tool/) - When it comes to enrollment marketing for private schools, differentiation is key. Do you offer a unique solution to the pain points of your target market?
- [Helping parents deal with tuition sticker shock](https://www.yourschoolmarketing.com/2016/recruiting/dealing-with-tuition-sticker-shock/)
- [Check out this virtual school marketing conference from @schneiderb on March 21st](https://www.yourschoolmarketing.com/2016/brandingmarketing/check-out-this-virtual-school-marketing-conference-from-schneiderb-on-march-31st/)
- [5 easy ways to showcase your amazing students at your next Open House](https://www.yourschoolmarketing.com/2016/recruiting/5-easy-ways-to-showcase-your-amazing-students-at-your-next-open-house/)
- [*New Resource: Open House Guide for Private Schools](https://www.yourschoolmarketing.com/2016/open-house-2/new-resource-open-house-guide-for-private-schools/)
- [7 Ways Your School Can Celebrate Star Wars Ep. VII #StarWars #TheForceAwakens](https://www.yourschoolmarketing.com/2015/holiday/7-ways-your-school-can-celebrate-star-wars-ep-vii-starwars-theforceawakens/)
- [Don't Go Silent During the Break](https://www.yourschoolmarketing.com/2013/recruiting/dont-go-silent-during-the-break/)
- [Retention Tip: Transition Year Marketing](https://www.yourschoolmarketing.com/2015/retention/retention-tip-transition-year-marketing/)
- [Are you facing grief or suffering this holiday? Here's help from friends who you will connect with immediately](https://www.yourschoolmarketing.com/2015/holiday/are-you-facing-grief-or-suffering-this-holiday-heres-help-from-friends-who-you-will-connect-with-immediately/)
- [SCHOOL MARKETING PODCAST #12:  Susan Bearden & Catherine Koos - Holy Trinity Episcopal Academy, Interview with Randy Vaughn](https://www.yourschoolmarketing.com/2012/podcast/school-marketing-podcast-susan-bearden-catherine-koos-holy-trinity-episcopal-academy-interview-with-randy-vaughn-2/)
- [Online Reviews, 1 of 2: Where should schools have parents make reviews? (podcast #59)](https://www.yourschoolmarketing.com/2015/podcast/online-reviews-1-of-2-where-should-schools-have-parents-make-reviews-podcast-59/)
- [Online Reviews, 2 of 2: How to Make Reviews an Effective Part of Your Online Reputation (podcast #60)](https://www.yourschoolmarketing.com/2015/podcast/online-reviews-2-of-2-how-to-make-reviews-an-effective-part-of-your-online-reputation-podcast-60/)
- [Podcast interview: Retention Ideas from Merritt Island Christian School (ep.#52)](https://www.yourschoolmarketing.com/2015/retention/podcast-interview-retention-ideas-from-merritt-island-christian-school-ep-52/)
- [Heads of School: It's #BacktotheFuture Day, so talk about the future! #bttf2015](https://www.yourschoolmarketing.com/2015/holiday/heads-of-school-its-backtothefuture-day-so-talk-about-the-future-bttf2015/)
- [Email marketing content ideas for growing and nurturing your list (podcast #58)](https://www.yourschoolmarketing.com/2015/podcast/email-marketing-content-ideas-for-growing-and-nurturing-your-list-podcast-58/)
- [Using email marketing to guide prospects to enrollment with @cayg118 (podcast #57)](https://www.yourschoolmarketing.com/2015/podcast/using-email-marketing-to-guide-prospects-to-enrollment-with-cayg118-podcast-57/)
- [Marketing your athletic program with @CoachWalrich @GALancerAD (podcast #56)](https://www.yourschoolmarketing.com/2015/social-media/marketing-your-athletic-program-with-coachwalrich-galancerad-podcast-56/)
- [School marketing podcast #16: Pinterest Part 2 - Strategy](https://www.yourschoolmarketing.com/2013/podcast/school-marketing-podcast-16-pinterest-part-2-strategy/)
- [School marketing podcast #15: Pinterest Part 1](https://www.yourschoolmarketing.com/2013/podcast/school-marketing-podcast-15-pinterest-part-1/) - Seems like many private schools have an interest in Pinterest. Independent schools and Christian schools are asking "how can we use Pinterest in our marketing strategy?" In a two-part series, we first talk about how we use Pinterest to help your school marketing.
- [7 school marketing presentations in 1 day, access for 1 year via @SchneiderB Virtual Conference](https://www.yourschoolmarketing.com/2015/holiday/7-school-marketing-presentations-in-1-day-access-for-1-year-via-schneiderb-virtual-conference/)
- [Your faculty represent the face of your school. How do you represent them?](https://www.yourschoolmarketing.com/2015/recruiting/your-faculty-represent-the-face-of-your-school-how-do-you-represent-them/)
- [Word of mouth marketing ideas for Christian schools](https://www.yourschoolmarketing.com/2014/word-of-mouth/word-of-mouth-marketing-ideas-for-christian-schools/)
- [Are you ready for your next enrollment marketing season?](https://www.yourschoolmarketing.com/2015/strategy-2/are-you-ready-for-your-next-enrollment-marketing-season/)
- [It’s Time For Social Media Training For Students (with guest @cksyme)](https://www.yourschoolmarketing.com/2015/social-media/its-time-for-social-media-training-for-students-with-guest-cksyme/)
- [Are you providing stepping stones to enrollment? (podcast ep.#55)](https://www.yourschoolmarketing.com/2015/podcast/are-you-providing-stepping-stones-to-enrollment-podcast-ep-55/)
- [Increasing prospective family possibilities at your school through practical lead generation tactics (podcast ep.#54)](https://www.yourschoolmarketing.com/2015/podcast/increasing-prospective-family-possibilities-at-your-school-through-practical-lead-generation-tactics-podcast-ep-54/)
- [How do private schools compete with free schools (podcast #51)](https://www.yourschoolmarketing.com/2015/podcast/how-do-private-schools-compete-with-free-schools-podcast-51/)
- [RenWeb Power Conference 2015: social media sessions #RWPC](https://www.yourschoolmarketing.com/2015/social-media/renweb-power-conference-2015-social-media-sessions-rwpc/)
- [Want to work smarter on social media? Jaclyn Day of RenWeb shares her tools (podcast ep.#53)](https://www.yourschoolmarketing.com/2015/social-media/want-to-work-smarter-on-social-media-jaclyn-day-of-renweb-shares-her-tools-podcast-ep-53/)
- [Be safe and savvy: social media training for students, staff, coaches, and parents (via @cksyme)](https://www.yourschoolmarketing.com/2015/social-media/be-safe-and-savvy-social-media-training-for-students-staff-coaches-and-parents-via-cksyme/)
- [Keynote speaker: Strengthening Christian Schools Conference, June 2015, California](https://www.yourschoolmarketing.com/2015/uncategorized/keynote-speaker-strengthening-christian-schools-conference-june-2015-california/)
- [How do you define school marketing?](https://www.yourschoolmarketing.com/2015/strategy-2/how-do-you-define-school-marketing/)
- [Using Webinars in Marketing Your School (podcast #50 with @schneiderb)](https://www.yourschoolmarketing.com/2015/podcast/using-webinars-in-marketing-your-school-podcast-50-with-schneiderb/)
- [School marketing podcast #35: John Jantsch Pt 2 of 2 - guest interview with @ducttape #ducttapeselling](https://www.yourschoolmarketing.com/2014/podcast/school-marketing-podcast-35-john-jantsch-pt-2-of-2-guest-interview-with-ducttape-ducttapeselling/)
- [With a one-person marketing team, how do I create great video stories?](https://www.yourschoolmarketing.com/2015/video/with-a-one-person-marketing-team-how-do-i-create-great-video-stories/)
- [Marketing Can't Take a Break During Spring Break](https://www.yourschoolmarketing.com/2012/social-media/marketing-cant-take-a-break-during-spring-break/) - Silence is golden, but not in social media. Enjoy your own Spring Break, but don't let your social media marketing off the hook so easily. Here are 3 easy things to do . . . [READ MORE]
- [[Course] Managing Your School's Online Reputation](https://www.yourschoolmarketing.com/2014/online-reviews/course-managing-your-schools-online-reputation/)
- [[Course] Understanding the Basics of Twitter](https://www.yourschoolmarketing.com/2014/academy-2/course-understanding-the-basics-of-twitter/)
- [VIDEO: A Blessing Offering Safety, Security & Salvation [Jude 1 & 24]](https://www.yourschoolmarketing.com/2015/inspiration/video-a-blessing-offering-safety-security-salvation-jude-1-24/)
- [Strengthening Christian Schools Class: Setting Up for Social Media Success [Instructor: @schoolmktg , Randy Vaughn]](https://www.yourschoolmarketing.com/2015/social-media/strengthening-christian-schools-class-setting-up-for-social-media-success-instructor-schoolmktg-randy-vaughn/)
- [Impress prospective Christian school families with inspiration not information](https://www.yourschoolmarketing.com/2015/recruiting/impress-families-with-inspiration-not-information-2/)
- [With a one-person marketing team, how do I create great video stories?](https://www.yourschoolmarketing.com/2015/video/one-person-marketing-team-create-great-video-stories/)
- [Dealing with tuition sticker shock](https://www.yourschoolmarketing.com/2015/recruiting/tuition/)
- [2 secret tips that simplify my Facebook content strategy](https://www.yourschoolmarketing.com/2015/facebook/these-are-two-secret-tips-that-simplify-my-facebook-content-strategy-2/)
- [Retaining your best: 3 great ideas for improving retention](https://www.yourschoolmarketing.com/2014/retention/retaining-your-best-3-great-ideas-for-improving-retention/)
- [Impress prospective Christian school families with inspiration](https://www.yourschoolmarketing.com/2015/recruiting/impress-families-with-inspiration-not-information/)
- [Are you struggling with marketing your school?](https://www.yourschoolmarketing.com/2014/webinar/are-you-struggling-with-marketing-your-school/) - [NBOA WEBINAR] Learn the do’s and don’ts of effective marketing, and discover new and innovative strategies to improve your school’s outreach.
- [Blogging as a Marketing Tool (podcast #49)](https://www.yourschoolmarketing.com/2015/podcast/blogging-as-a-marketing-tool-podcast-49/)
- [Lead generation: how to attract new families (podcast #46)](https://www.yourschoolmarketing.com/2015/podcast/lead-generation-how-to-attract-new-families-podcast-46/)
- [Podcast interview w Rudi Gesch @rudigesch: using a drone for marketing Eastern Christian School (ep.#45)](https://www.yourschoolmarketing.com/2015/podcast/podcast-interview-w-rudi-gesch-rudigesch-using-drone-marketing-eastern-christian-school-ep-45/)
- [Inspiration #1: Eyes of the Lord](https://www.yourschoolmarketing.com/2015/inspiration/inspiration-1-eyes-lord-2/)
- [Podcast interview w Peter Baron @peterdbaron about web navigation and responsive web design (episode #44)](https://www.yourschoolmarketing.com/2015/podcast/podcast-interview-w-peter-baron-peterdbaron-about-web-navigation-and-responsive-web-design-episode-44/)
- [School marketing podcast changes in 2015 (episode #43)](https://www.yourschoolmarketing.com/2015/uncategorized/school-marketing-podcast-changes-in-2015-episode-43/)
- [PODCAST: Part 2 – Creating Loyal Ambassadors – Referrals](https://www.yourschoolmarketing.com/2012/retention/podcast-part-2-creating-loyal-ambassadors-referrals/)
- [School marketing podcast #34: John Jantsch Pt 1 of 2 - guest interview with @ducttape #ducttapeselling](https://www.yourschoolmarketing.com/2014/podcast/school-marketing-podcast-34-john-jantsch-pt-1-of-2-guest-interview-with-ducttape-ducttapeselling/) - John Jantsch, author and founder of Duct Tape Marketing, is our guest interview - talking about admissions, communication and reaching your ideal prospective family (PART 1 of 2)
- [Switching Identities to Like, Comment and Share on Facebook](https://www.yourschoolmarketing.com/2014/facebook/switching-identities-to-like-comment-and-share-on-facebook/)
- [How to set up your Head of School blog in 15 minutes or less [using WordPress]](https://www.yourschoolmarketing.com/2014/leadership/how-to-set-up-your-head-of-school-blog-in-15-minutes-or-less-using-wordpress/) - Watch the video below to learn how to set up your own Head of School blog in 15 minutes or less using WordPress, one of the most popular blogging platforms.
- [School marketing podcast #42: 23 Word of Mouth Marketing ideas (Pt 2/2)](https://www.yourschoolmarketing.com/2014/podcast/school-marketing-podcast-42-23-word-of-mouth-marketing-ideas-pt-22/)
- [School marketing podcast #41: 23 Word of Mouth Marketing ideas (Pt 1/2)](https://www.yourschoolmarketing.com/2014/podcast/school-marketing-podcast-40-23-word-of-mouth-marketing-ideas-pt-12/)
- [Facebook Tip:  Log In and Use Facebook As Your Page (Super Identity Switch!)](https://www.yourschoolmarketing.com/2011/uncategorized/facebook-tip-log-in-and-use-facebook-as-your-page-super-identity-switch/) - One often overlooked feature of Facebook Page administrators is the ability that Facebook gives you to log in, not as you personally, but as the school. Here's 5 cool things you can do!
- [Faith & Inspiration Series: A True Texan Brings Smiles to 3 Orphans](https://www.yourschoolmarketing.com/2014/inspiration/faith-inspiration-series-a-true-texan-brings-smiles-to-3-orphans/)
- [School marketing podcast #40: Stop Informing and Start Inspiring Prospective Families](https://www.yourschoolmarketing.com/2014/podcast/school-marketing-podcast-40-stop-informing-and-start-inspiring-prospective-families/)
- [Using email marketing to engage prospective families (and doing it the right way!)](https://www.yourschoolmarketing.com/2014/email-marketing/using-email-marketing-to-engage-prospective-families-and-doing-it-the-right-way/) - Email continues to be one of the strongest venues for communicating with prospective families. Here are 5 reasons why this is true and the 3 best ways to do it.
- [5 tips to help kids safe and responsible online (a great article from @cksyme)](https://www.yourschoolmarketing.com/2014/social-media/5-tips-to-help-kids-safe-and-responsible-online-a-great-new-article-from-cksyme/)
- [5 tips on marketing your school events with social media](https://www.yourschoolmarketing.com/2014/social-media/5-tips-on-marketing-your-school-events-with-social-media/)
- [School marketing podcast #39: Podcasting - How Leaders Build Influence](https://www.yourschoolmarketing.com/2014/podcast/school-marketing-podcast-39-podcasting-how-leaders-build-influence/)
- [School marketing podcast #38: Word of mouth marketing ideas](https://www.yourschoolmarketing.com/2014/podcast/school-marketing-podcast-38-word-of-mouth-marketing-ideas/)
- [School marketing podcast #37: 5 Back to School Essentials](https://www.yourschoolmarketing.com/2014/social-media/school-marketing-podcast-37-5-back-to-school-essentials/)
- [Impress God's Word on Your Heart](https://www.yourschoolmarketing.com/2014/social-media/impress-gods-word-on-your-heart/)
- [It's all about the experience](https://www.yourschoolmarketing.com/2014/social-media/its-all-about-the-experience/)
- [School marketing podcast #36: Who Are The Twins? (Our Story)](https://www.yourschoolmarketing.com/2014/podcast/school-marketing-podcast-36-who-are-the-twins-our-story/)
- [How to use a school talent show to attract students](https://www.yourschoolmarketing.com/2014/recruiting/how-to-use-a-school-talent-show-to-attract-students/)
- [School marketing podcast #33: School Marketing Academy - affordable online marketing courses for you!](https://www.yourschoolmarketing.com/2014/podcast/school-marketing-podcast-33-school-marketing-academy-affordable-online-marketing-courses-for-you/)
- [Social media, sin and scrapbooking](https://www.yourschoolmarketing.com/2014/facebook/social-media-sin-and-scrapbooking/) - What are you posting on your school's social media channels? Are you exclusively posting self-promotional content? Here's why you should stop it.
- [School marketing podcast #32: Part 3/3 – 9 Steps to Marketing Your Christian School](https://www.yourschoolmarketing.com/2014/podcast/school-marketing-podcast-32-part-33-9-steps-to-marketing-your-christian-school/) - The 3rd of a 3-part series on marketing your Christian school.
- [School marketing podcast #31: Part 2/3 – 9 Steps to Marketing Your Christian School](https://www.yourschoolmarketing.com/2014/online-reviews/school-marketing-podcast-31-part-23-9-steps-to-marketing-your-christian-school/)
- [3 ways to capture parent reviews](https://www.yourschoolmarketing.com/2014/online-reviews/3-ways-to-capture-parent-reviews/) - No one believes your billboard brochure postcard or even your website. This is why the parent review or testimonial is so crucial.
- [As March Madness begins, this is a great time to talk up COLLEGE](https://www.yourschoolmarketing.com/2014/holiday/as-march-madness-begins-this-is-a-great-time-to-talk-up-college/) - In Texas, we have 4 different seasons. Winter, Summer, Football and March Madness! Here are 3 ways to tie in your school marketing to what will likely be a trending topic on social media for the next several weeks
- [School marketing podcast #30: Part 1/3 - 9 Steps to Marketing Your Christian School](https://www.yourschoolmarketing.com/2014/podcast/school-marketing-podcast-30-part-13-9-steps-to-marketing-your-christian-school/) - This episode introduces the first 4 steps in 9 steps to marketing your Christian school. This is a 3-part series (Part 2 - steps 5-6; Part 3 - steps 7-9)
- [3 things I learned about school marketing from the half-marathon I ran over the weekend](https://www.yourschoolmarketing.com/2014/inspiration/3-things-i-learned-about-school-marketing-from-the-half-marathon-i-ran-over-the-weekend/)
- [ School marketing podcast #29: Retention, Referrals & Amy Grant](https://www.yourschoolmarketing.com/2014/podcast/school-marketing-podcast-29-retention-referrals-amy-grant/)
- [School marketing podcast #28: An Easy Definition of Marketing for Schools](https://www.yourschoolmarketing.com/2014/podcast/school-marketing-podcast-28-an-easy-definition-of-marketing-for-schools/) - When it comes to marketing your Christian school, wouldn't it be helpful for your team to understand what you mean by "MARKETING"? Here is an easy definition.
- [Book suggestion: Chris Syme's book on using social media in the midst of a crisis (@cksyme)](https://www.yourschoolmarketing.com/2014/books/book-suggestion-chris-symes-book-on-using-social-media-in-the-midst-of-a-crisis-cksyme/) - Listen, Engage, Respond (by Chris Syme) is the most comprehensive e-manual for using social media as part of an overall crisis communications strategy.
- [Need new ideas for your next open house?](https://www.yourschoolmarketing.com/2014/recruiting/need-new-ideas-for-your-next-open-house/) - In this 25-page FREE report, learn 33 new ideas for your next open house, preview night or admission event.
- [5 Random Facts About Randy Vaughn](https://www.yourschoolmarketing.com/2014/brandingmarketing/5-random-facts-about-randy-vaughn/) - Based on a tagged challenge from @EdSocialMedia, here are several random facts about Randy Vaughn, Christian School Marketing Consultant from Fort Worth, TX
- [You don't attract families with promotional brochures](https://www.yourschoolmarketing.com/2014/recruiting/you-dont-attract-families-with-promotional-brochures/) - We share with you a few ideas of how to target your ideal audience with high-value targeted content that attracts. We discuss the 3 most common forms of content.
- [School marketing podcast #27: New Open House Ideas ](https://www.yourschoolmarketing.com/2013/podcast/school-marketing-podcast-27-new-open-house-ideas/) - As your school's marketing season ramps up, you may be looking for some fresh ideas for your next marketing event. In this podcast episode, we discuss things to do BEFORE, DURING and AFTER your next Open House, Preview Night or other Admission/Marketing event.
- [Retention: Nurturing Loyalty in Your School](https://www.yourschoolmarketing.com/2013/retention/retention-nurturing-loyalty-in-your-school/)
- [Better Magazine Advertising Practices for Schools](https://www.yourschoolmarketing.com/2013/social-media/better-magazine-advertising-practices-for-schools/) - As your marketing and admission season ramps up, here are 5 tips to make your advertising more effective
- [School Marketing Podcast on iTunes](https://www.yourschoolmarketing.com/2012/holiday/school-marketing-podcast-on-itunes/) - The school marketing podcast is available on iTunes - http://new.yourschoolmarketing.com/itunes
- [School marketing podcast #26: Open House Marketing: 3 Ways to Attract the Right Kinds of Families](https://www.yourschoolmarketing.com/2013/podcast/26-open-house-marketing-3-ways-to-attract-the-right-kinds-of-families/)
- [School marketing podcast #25: Part 2 of 2: Content Marketing – Attract the Right Kinds of Families to Your School](https://www.yourschoolmarketing.com/2013/podcast/school-marketing-podcast-25-part-2-of-2-content-marketing-attract-the-right-kinds-of-families-to-your-school/)
- [School marketing podcast returns in September!](https://www.yourschoolmarketing.com/2013/podcast/school-marketing-podcast-returns-in-september/) - After a summer hiatus, the school marketing podcast is back in September 2013!
- [School marketing podcast #23: Hashtags: Using the # sign in marketing](https://www.yourschoolmarketing.com/2013/social-media/school-marketing-podcast-23-hashtags-using-the-sign-in-marketing-2/)
- [School marketing podcast #24: Part 1 of 2: Content Marketing - Attract the Right Kinds of Families to Your School](https://www.yourschoolmarketing.com/2013/podcast/school-marketing-podcast-24-part-1-of-2-content-marketing-attract-the-right-kinds-of-families-to-your-school/)
- [3 mistakes schools make with advertising, booths, and direct mail](https://www.yourschoolmarketing.com/2013/brandingmarketing/3-mistakes-school-make-with-advertising-booths-and-direct-mail/) - Stop making these common mistakes in your print advertising, at the next expo event, or in your postcard campaigns.
- [School marketing podcast #22: Email Marketing: Communicating with Prospective Families, Too!](https://www.yourschoolmarketing.com/2013/podcast/school-marketing-podcast-22-email-marketing-communicating-with-prospective-families-too/)
- [Inspiration: Middle School Boys That You Want At Your School](https://www.yourschoolmarketing.com/2013/inspiration/inspiration-middle-school-boys-that-you-want-at-your-school/)
- [2 Unlikely Wrestling Opponents Win Our Hearts](https://www.yourschoolmarketing.com/2013/inspiration/wrestler/)
- [17 great opt-in headlines that will increase your list of prospective families in order to grow your school](https://www.yourschoolmarketing.com/2013/email-marketing/17-great-opt-in-headlines-that-will-increase-your-list-of-prospective-families-in-order-to-grow-your-school/) - Email marketing is still one of your most powerful tools to market your Christian school. Start creating magnetic high-quality content that people want!
- [The most effective marketing tool your school is NOT using to talk to prospective families](https://www.yourschoolmarketing.com/2013/email-marketing/the-most-effective-marketing-tool-your-school-is-not-using-to-talk-to-prospective-families/) - Email marketing is one of the very best and most affordable tools you have. Here are 5 tips to create consistent communication with prospective families.
- [Keeping Custom T-Shirt Costs Low](https://www.yourschoolmarketing.com/2013/guest-marketing-ideatip/keeping-custom-t-shirt-costs-low/) - 5 tips from a professional t-shirt printer on keeping costs low!
- [Instagram tools](https://www.yourschoolmarketing.com/2013/instagram-2/instagram-tools/)
- [4 Ways to Make School Sports Moments a Social Media Marketing Event](https://www.yourschoolmarketing.com/2013/social-media/4-ways-to-make-school-sports-moments-a-social-media-marketing-event/)
- [School marketing on Instagram #ismarketing](https://www.yourschoolmarketing.com/2013/social-media/school-marketing-on-instagram-ismarketing/)
- [10 Things I Learned from Coaching Young Men](https://www.yourschoolmarketing.com/2013/dale-hart/10-things-i-learned-from-coaching-young-men/)
- [(Susan Bearden) Digital Footprints: Managing Your Online Reputation](https://www.yourschoolmarketing.com/2013/guest-marketing-ideatip/susan-bearden-digital-footprints-managing-your-online-reputation/)
- [INSPIRATION: Christian school student, battling cancer, gets her wish for snow in Texas](https://www.yourschoolmarketing.com/2013/inspiration/inspiration-christian-school-student-battling-cancer-gets-her-wish-for-snow-in-texas/)
- [Missions, marketing and 3 things I will change after my trip to Africa](https://www.yourschoolmarketing.com/2013/social-media/missions-marketing-and-3-things-i-will-change-after-my-trip-to-africa/)
- [How Front Desk Personnel Contribute to Building and Maintaining Relationships for Your School](https://www.yourschoolmarketing.com/2013/mia-johnstone/how-front-desk-personnel-contribute-to-building-and-maintaining-relationships-for-your-school/) - GUEST CONTRIBUTOR: Mia Johnstone shares her experience and offers advice about your school's receptionist, secretary and other front-line personnel.
- [INSPIRATION: "Why I Stayed" from Christian School Graduate and Former ESPN Producer Lisa Fenn](https://www.yourschoolmarketing.com/2013/inspiration/inspiration-why-i-stayed-from-christian-school-graduate-and-former-espn-producer-lisa-fenn/) - The first installment in our "Inspiration & Faith" series - you have to watch this!
- [School marketing podcast #20: #EdSocialMedia Summit 2013 Highlights](https://www.yourschoolmarketing.com/2013/podcast/school-marketing-podcast-20-edsocialmedia-summit-2013-highlights/) - In this episode, I will share highlights and takeways from the various speakers who offered practical tips on social media at the EdSocialMedia Summit 2013.
- [Should our school's domain name be .com or .org?](https://www.yourschoolmarketing.com/2013/technology/should-our-schools-domain-name-be-com-or-org/) - When choosing your private school's domain name, should you use .com, .org or something else? We discuss how your domain name relates to branding and how to use marketing domain names, too.
- [Summertime Social Media: Do Not Go MIA](https://www.yourschoolmarketing.com/2013/holiday/summertime-social-media-do-not-go-mia/)
- [3 Ways Your Teachers Can Be Your Best Source of Referrals for Your Christian School](https://www.yourschoolmarketing.com/2013/referral/3-ways-your-teachers-can-be-your-best-source-of-referrals-for-your-christian-school/) - Referrals are the best source of new students. Look for ways to encourage your front-line customer service professionals (TEACHERS) to be your best source of new families!
- [School marketing podcast #19: Social Strategy Part 3 (Intentional)](https://www.yourschoolmarketing.com/2013/podcast/school-marketing-podcast-19-social-strategy-part-3-intention/)
- [6 Things to Post on Your School's Facebook Page](https://www.yourschoolmarketing.com/2013/social-media/6-things-to-post-on-your-schools-facebook-page-2/)
- [Is There a Magic Formula for Marketing Your Christian School?](https://www.yourschoolmarketing.com/2013/recruiting/is-there-a-magic-formula-for-marketing-your-christian-school/) - Your Christian school needs a marketing formula that helps you target your marketing and advertising dollars better. This article shows you the 3 key elements of that "magic formula" you have been looking for!
- [Using Vine in the Christian School Classroom](https://www.yourschoolmarketing.com/2013/video/using-vine-in-the-christian-school-classroom/)
- [The Randy Vaughn Family on Memorial Day #100for100](https://www.yourschoolmarketing.com/2013/holiday/the-randy-vaughn-family-on-memorial-day-100for100/)
- [Twitter Gets Senior Accepted to UCLA](https://www.yourschoolmarketing.com/2013/social-media/twitter-gets-senior-accepted-to-ucla/)
- [School Marketing Podcast - Next Guest?](https://www.yourschoolmarketing.com/2012/podcast/school-marketing-podcast-next-guest/) - Know of a guest for our new school marketing podcast? Could it be you? Also, suggest a topic you would like discussed. [ READ MORE . . . ]
- [Was Jeff Bliss Right to Rant?](https://www.yourschoolmarketing.com/2013/holiday/was-jeff-bliss-right-to-rant/)
- [Christian school closes because of GOOD weather](https://www.yourschoolmarketing.com/2013/pr/christian-school-closes-because-of-good-weather/)
- [Don't just put the pretty people in the photos at your school!](https://www.yourschoolmarketing.com/2013/social-media/dont-just-put-the-pretty-people-in-the-photos-at-your-school/)
- [6 Things to Post on Your School's Facebook Page](https://www.yourschoolmarketing.com/2013/social-media/6-things-to-post-on-your-schools-facebook-page/) - in opposition to the continuous self-promotion often evident from schools on Facebook, consider yourself a true helping hand to those who follow you.
- [School marketing podcast 5-star reviews](https://www.yourschoolmarketing.com/2013/podcast/school-marketing-podcast-5-star-reviews/)
- [Are you providing a perfect pathway for prospective parents?](https://www.yourschoolmarketing.com/2013/recruiting/are-you-providing-a-perfect-pathway-for-prospective-parents/) - Are you providing each family profile the right kind of steps to move them to the next level?
- [School marketing podcast #18: Social Strategy Part 2 (Interconnected)](https://www.yourschoolmarketing.com/2013/podcast/school-marketing-podcast-18-social-strategy-part-2-interconnected/)
- [Twitter Tip: Using #hashtags - Independent / Private Schools #ismarketing](https://www.yourschoolmarketing.com/2013/social-media/twitter-tip-using-hashtags-independent-private-schools-ismarketing/)
- [School marketing podcast #17: Social Strategy Part 1 (Integration)](https://www.yourschoolmarketing.com/2013/podcast/school-marketing-podcast-17-social-strategy-part-1-integration/)
- [Does your school have an integrated social media system and why does it matter?](https://www.yourschoolmarketing.com/2013/social-media/does-your-school-have-an-integrated-social-media-system-and-why-does-it-matter/)
- [Have You Seen What They Wrote About Your School Online?](https://www.yourschoolmarketing.com/2013/online-reviews/have-you-seen-what-they-wrote-about-your-school-online/) - Schools ignore their online reputation until someone finds out about it and then panic sets in!! The key is to including the securing of online reviews into your overall systematic marketing efforts.
- [5 Things a Half Marathon Can Teach You About Marketing](https://www.yourschoolmarketing.com/2013/admission-2/5-things-a-half-marathon-can-teach-you-about-marketing/)
- [School marketing podcast #14: Does Your School Have a Visual Content Strategy](https://www.yourschoolmarketing.com/2013/social-media/school-marketing-podcast-14-does-your-school-have-a-visual-content-strategy/)
- [Need A Retractable Display for Your Next School Marketing Event?](https://www.yourschoolmarketing.com/2012/recruiting/need-a-retractable-display-for-your-next-school-marketing-event/) - Retractable banner stands (also known as pop-up displays) are very popular today for several reasons. Get yours for your next school marketing event - SPECIAL OCTOBER PRICE, $385!
- [PODCAST: Using Twitter Before, During & After Your Open House](https://www.yourschoolmarketing.com/2012/social-media/podcast-using-twitter-before-during-after-your-open-house/)
- [Admission Marketing in the Age of Social & SEO by @traviswarren & @schneiderb](https://www.yourschoolmarketing.com/2013/social-media/admission-marketing-in-the-age-of-social-seo-by-traviswarren-schneiderb/)
- [Free Marketing Ideas for Christian Schools](https://www.yourschoolmarketing.com/2013/word-of-mouth/free-marketing-ideas-for-christian-schools/) - We love to give away free marketing ideas for private schools. This post gives you 6 different ways to get it.
- [Pinterest board: Referrals & Word of Mouth Ideas for Private Christian Schools (@schoolmktg)](https://www.yourschoolmarketing.com/2013/pinterest-2/pinterest-board-referrals-word-of-mouth-ideas-for-private-christian-schools-schoolmktg/) - view the board offering ideas on referral marketing and word of mouth strategies for private / Christian schools.
- [School marketing podcast #13: 2012 reflection & looking ahead to 2013](https://www.yourschoolmarketing.com/2013/podcast/school-marketing-podcast-2012-reflection-looking-ahead-to-2013/)
- [Does your school have a visual content strategy?](https://www.yourschoolmarketing.com/2013/social-media/does-your-school-have-a-visual-content-strategy/) - Besides just snapping photos, your school must have a visual content strategy. How visual is your online content?
- [School Social Media Marketing: What To Do After You Post Your Blog](https://www.yourschoolmarketing.com/2012/social-media/school-social-media-marketing-what-to-do-after-you-post-your-blog/) - A simple checklist "12 Things To Do After You Wrote A Blogpost" by Ruhani Rabin
- [7 Reasons Your Email Marketing Doesn't Work](https://www.yourschoolmarketing.com/2012/email-marketing/7-reasons-your-email-marketing-doesnt-work/)
- [4 Schools - $400 Custom Facebook Page](https://www.yourschoolmarketing.com/2012/facebook/4-schools-400-custom-facebook-page/) - Through the end of the year, you can get all of the above for only $400 (a $750 value)! But, here's the catch: at this price, we can only offer this promotion to the first 4 schools who want start customizing right away! See post for promo code to claim this offer
- [3 Rs of School Marketing - Retention (Pt 2 of 3)](https://www.yourschoolmarketing.com/2012/retention/3-rs-of-school-marketing-retention-pt-2-of-3/) - 7 tips on ensuring your ideal families sign on year after year for your private school.
- [3 Rs of School Marketing – Referrals (Pt 3 of 3)](https://www.yourschoolmarketing.com/2012/word-of-mouth/3-rs-of-school-marketing-referrals-pt-3-of-3-2/) - 3 of the most common reasons why referrals are not made. They might surprise you!
- [3 Rs of School Marketing - Recruiting (Pt 1 of 3)](https://www.yourschoolmarketing.com/2012/recruiting/3-rs-of-school-marketing-recruiting-pt-1-of-3/) - None of your school's promotional efforts will be worthwhile unless you have clearly identified the IDEAL FAMILY for your school. Do you have your criteria for an ideal family?
- [How to Spend Your School Marketing Dollars in a Tight Economy](https://www.yourschoolmarketing.com/2012/duct-tape-marketing/how-to-spend-your-school-marketing-dollars-in-a-tight-economy/) - As a Duct Tape Marketing consulting working with small business and private schools, we are always looking to help you spend your school marketing dollars wisely when the economy is tight. In this guest article "Marketing Smart When Times Are Tight", I suggest 5 ways to be.
- [What the Christmas holiday means to me . . .](https://www.yourschoolmarketing.com/2012/holiday/what-the-christmas-holiday-means-to-me/)
- [Having a strong crisis response #schoolpr #crisispr](https://www.yourschoolmarketing.com/2012/pr-communcations/having-a-strong-crisis-response/) - "The best crisis communications strategy is comprehensive and ongoing. The real-time response to crisis is just one piece of that strategy," says @cksyme [READ MORE]
- [Shareable Content is King](https://www.yourschoolmarketing.com/2012/social-media/shareable-content-is-king/) - The foundation of a solid social media system for your school is to connect relevant content with the right audience who will pass it on to others with a similar need.
- [3 Places to Get Ideas for Your School's Blog Content](https://www.yourschoolmarketing.com/2012/social-media/3-places-to-get-ideas-for-your-schools-blog-content/) - The 3 most common places where you can receive inspiration for your high-value blog content.
- [[VIDEO] Trustee Topics in Admission ](https://www.yourschoolmarketing.com/2012/leadership/video-trustee-topics-in-admission/)
- [Private Schools Using Pinterest - We Do!](https://www.yourschoolmarketing.com/2012/social-media/your-school-marketing-is-on-pinterest/) - Follow us on Pinterest for ideas, resources and tips for marketing your private school
- [[VIDEO] Private schools are a viable option](https://www.yourschoolmarketing.com/2012/video/video-private-schools-are-a-viable-option/) - Considering private school for your child? Before you decide, learn all about the admission process, cost and tuition, class size, and the differences between different types of independent / private schools.
- [PODCAST: Schools & Social Media: Why High-Value Content?](https://www.yourschoolmarketing.com/2012/podcast/podcast-schools-social-media-why-high-value-content/)
- [18 ideas for your school's social media command center](https://www.yourschoolmarketing.com/2012/open-house-2/18-ideas-for-your-schools-social-media-command-center/) - Think smart about social media. For your next Open House, Preview Night or other marketing event, do you have a social media command center in place?
- [Why you NEVER want to drive prospective families to landing pages on your school website](https://www.yourschoolmarketing.com/2012/facebook/why-you-never-want-to-drive-prospective-families-to-landing-pages-on-your-school-website/) - While your website landing page typically offers 2 compelling benefits, why not get a 3rd benefit by sending them to your custom landing page on Facebook?
- [PODCAST: 5 Innovative Ways To Promote Your Open House](https://www.yourschoolmarketing.com/2012/social-media/podcast-5-innovative-ways-to-promote-your-open-house/)
- [Another Sample Custom FB Page for Private Schools](https://www.yourschoolmarketing.com/2012/facebook/another-sample-custom-fb-page-for-private-schools/) - Be creative - have some fun with your custom Facebook page for your school!
- [PODCAST: Part 1 - Creating Loyal Ambassadors - Retention](https://www.yourschoolmarketing.com/2012/retention/podcast-part-1-creating-loyal-ambassadors-retention/) - In this podcast episode, we begin a 2-part series on creating "loyal ambassadors" - we will discuss retention (Part 1) and referrals (Part 2)
- [Webinar:  7 Ways to Get More Likes & Comments on Your School's Facebook Page](https://www.yourschoolmarketing.com/2012/social-media/webinar-7-ways-to-get-more-likes-comments-on-your-schools-facebook-page/) - This is the most common question we get about Facebook. Join us to learn 7 basic strategies to increase engagement with your fans and followers.
- [School Marketing Retention Idea: Saying Thank You!](https://www.yourschoolmarketing.com/2012/retention/school-marketing-retention-idea-saying-thank-you/) - One article reinforces how simple efforts play such an important role in cultivating an environment where families return year after year (loyal) and they talk enthusiastically about your school to their friends as if they were on staff with the school's marketing department (ambassadors)!
- [Getting More Likes & Comments on Your School's Facebook Page ](https://www.yourschoolmarketing.com/2012/social-media/getting-more-likes-comments-on-your-schools-facebook-page/) - in Sept 2012, we conducted a webinar for schools, "7 Tips to Getting More Likes & Comments on Your School's Facebook Page" - after only being visible to webinar participants, the archived recording is available to everyone! [57:59}
- [PODCAST: Schools & Social Media Tips: Unknown Yet Innovative Tactics](https://www.yourschoolmarketing.com/2012/podcast/podcast-schools-social-media-tips-unknown-yet-innovative-tactics/) - Schools hear alot from marketing folks about using Facebook, Twitter and YouTube. But what about other innovative, yet lesser known, marketing tactics?
- [The 3 Rs of School Marketing [FREE REPORT]](https://www.yourschoolmarketing.com/2012/3r/the-3-rs-of-school-marketing-free-report/) - In this ebook, get practical ideas on gaining new students, keeping the ones you have, and getting current families to lead you to their friends.
- [Ingredients of Your School’s Social Strategy, Part 2](https://www.yourschoolmarketing.com/2012/social-media/ingredients-for-your-schools-social-strategy-part-2/) - The first two ingredients, having good “integration” and being “interconnected,” are crucial pieces in a school’s social media strategy (see Part 1 article). The third ingredient—the special sauce, mentioned in this article—is the strategic effort of making a solid plan.
- [Ingredients of Your School's Social Strategy, Part 1](https://www.yourschoolmarketing.com/2012/social-media/3-ingredients-for-your-schools-social-strategy-part-1/) - This is my Part 1 of my guest article on EdSocialMedia, a national forum discussing social media in education.
- [PODCAST:  What Should Schools Post on Facebook?](https://www.yourschoolmarketing.com/2012/podcast/podcast-what-should-schools-post-on-facebook/) - "What do I post on Facebook?" In this episode of our school marketing podcast, we share ideas to help you know what to post so that your current families, and the many prospective families watching your news feed, stay with you for a long-term Facebook relationship.
- [Understanding Facebook's Edgerank](https://www.yourschoolmarketing.com/2012/facebook/understanding-facebooks-edgerank/) - Understanding EdgeRank is vital, but if you are still saying, "I don't get this!" then, you are not alone. To help us out, here are 3 articles and 1 video that you may find helpful in understanding EdgeRank and the impact it is on your school's Facebook page.
- [Angry Words: Why Your School Needs Reviews Today!](https://www.yourschoolmarketing.com/2012/online-reviews/your-school-needs-reviews-today/) - You get an angry parent who not only lashes out to your Headmaster in person, but he takes it online. Ouch. Learn the 2 best places to get online reviews. [ READ MORE . . . ]
- [Feed the Beast: A Fresh Look at Press Releases](https://www.yourschoolmarketing.com/2012/social-media/feed-the-beast-a-fresh-look-at-press-releases/) - Rather than clunking out a hot story and running it (or faxing it) to the local press, today's press release has a broader audience.
- [PODCAST:  Schools & PR:  Case Study from a Student Protest Gone Right with guest, (@vedo) Richie Escovedo](https://www.yourschoolmarketing.com/2012/social-media/podcast-schools-pr-case-study-from-a-student-protest-gone-right-with-guest-vedo-richie-escovedo/) - SCHOOL MARKETING PODCAST: Schools & PR: Case Study from a Student Protest Gone Right with guest, (@vedo) Richie Escovedo
- [A Bullied Bus Monitor & Your School's Marketing](https://www.yourschoolmarketing.com/2012/online-reviews/a-bullied-bus-monitor-your-schools-marketing/) - Bullying is a marketing issue. 5 things your marketing team should address as school begins next month.
- [Christian School Marketing Ain't All Fluff, Manipulation & Obsessive Self-Promotion](https://www.yourschoolmarketing.com/2011/brandingmarketing/christian-school-marketing-aint-all-fluff-manipulation-obsessive-self-promotion/) - In the world of private Christian schools, it's all about cultivating trust with families. And when those families trust your schol, they become a long-term family for your school and they will certainly be your best ambassadors at their church, in the community and on Facebook!
- [Is Your School Website About YOU or THEM?](https://www.yourschoolmarketing.com/2012/website/is-your-school-website-about-you-or-them/) - 6 basic questions are suggested to guide you in ideal private school website visitor optimization
- [Why Facebook's New Admin Roles Won't Help Your Private School](https://www.yourschoolmarketing.com/2012/facebook/why-facebooks-new-admin-roles-wont-help-your-private-school/) - While the social media bandwagon is thrilled with the FB admin roles (and most of the big "gurus" out there are super giddy with nothing negative to say), I question how the new FB page admin roles will help your school.
- [PODCAST:  Differentiation: Showcasing Your Private School's Uniqueness to the Right People](https://www.yourschoolmarketing.com/2012/podcast/podcast-differentiation-showcasing-your-private-schools-uniqueness-to-the-right-people/) - I share ideas on how schools need to understand their target market when communicating the appropriate differentiators. (Length: 28:00)
- [PODCAST:  Dr. Rick Newberry & Brendan Schneider](https://www.yourschoolmarketing.com/2012/podcast/podcast-dr-rick-newberry-brendan-schneider/) - I share an interview with Dr. Rick Newberry and Brendan Schneider, two of my favorite producers of high-quality content for private schools. We talk inbound marketing, social media, and marketing strategy.
- [Marketing Your Private School with Pictures](https://www.yourschoolmarketing.com/2012/brandingmarketing/marketing-your-private-school-with-pictures/) - In addition to a few articles we've shared about the importance of photos in marketing your school, Dr. Rick Newberry shares "Four Photo Strategies to Tell Your School's Story." [ Read article . . . ]
- [Are You Competing Effectively Against Public Schools, Too?](https://www.yourschoolmarketing.com/2012/brandingmarketing/are-you-competing-effectively-against-public-schools-too/) - You're not just competing with other private schools in the area. When the public schools offer you an opportunity to showcase what makes you unique, seize it! Here are 5 ways to make this a marketing opportunity [ READ MORE . . . ]
- [Are You Innovators in the Classroom?](https://www.yourschoolmarketing.com/2012/leadership/are-you-innovators-in-the-classroom/) - Watch this 13min video - it will challenge your paradigm of how we deliver education.
- [Using Facebook as Your School](https://www.yourschoolmarketing.com/2012/social-media/social-media-marketing-using-facebook-as-your-school/)
- [Kindergartners Tweeting?](https://www.yourschoolmarketing.com/2012/social-media/kindergartners-tweeting/) - Introducing social media at a young age! Does your school encourage students to see the practical application of social media?
- [Facebook Timeline for Schools](https://www.yourschoolmarketing.com/2012/facebook/facebook-timeline-for-schools/) - Facebook rolls out new TIMELINE for their PAGES. Is your school's Facebook presence all it can be? Here are some examples of what other schools are doing (some of our work and some of the work of other creative types) . . . [READ MORE]
- [What is Your School's Brand Reputation Online?](https://www.yourschoolmarketing.com/2011/online-reviews/what-is-your-schools-brand-reputation-online/)
- [Schools & Marketing:  We Got Ad Space, Yes We Do, How 'Bout You?](https://www.yourschoolmarketing.com/2011/brandingmarketing/schools-marketing-we-got-ad-space-yes-we-do-how-bout-you/) - How far will your school in capturing ad revenue? Let's look at a few long-time users of outside ad space as well as exploring options for other use - and the limitations.
- [How is your school marketing the consumer experience?](https://www.yourschoolmarketing.com/2011/brandingmarketing/how-is-your-school-marketing-the-consumer-experience/)
- [No More Boring Marketing:  Use Your Students' Work](https://www.yourschoolmarketing.com/2011/facebook/no-more-boring-marketing-use-your-students/)
- [One of the best reasons to post pictures of your school on Facebook](https://www.yourschoolmarketing.com/2012/social-media/one-of-the-best-reasons-to-post-pictures-of-your-school-on-facebook/) - There are many reasons to post on Facebook, but this is one of the most important.
- [Education:  Encyclopedia No More - What's Next on the Chopping Block?](https://www.yourschoolmarketing.com/2012/technology/education-encyclopedia-no-more-whats-next-on-the-chopping-block/)
- [Facebook & Christian Schools: Common Questions](https://www.yourschoolmarketing.com/2012/social-media/facebook-christian-schools-common-questions/) - Answers to 7 of the most common questions asked by Christian schools.
- [Inbound School Marketing (Slide Presentation)](https://www.yourschoolmarketing.com/2012/brandingmarketing/inbound-school-marketing-slide-presentation/)
- [VIDEO MARKETING:  Creative Teacher Using YouTube Goes Viral](https://www.yourschoolmarketing.com/2011/word-of-mouth/video-marketing-creative-teacher-using-youtube-goes-viral/) - When your staff or students use video content in innovative ways, people like to watch!
- [VIDEO:  Student-Generated Content](https://www.yourschoolmarketing.com/2011/online-reviews/video-student-generated-content/) - The idea for this post stems from a recent article by Brendan Schneider, Director of Admission & Financial Aid at Sewickley Academy in Pennsylvania. Brendan gave a student the assignment with very little criteria and the result is pretty phenomenal. Consider using students to do your marketing!
- [Sugar, Coffee and Food Businesses Offer Marketing Ideas for Schools](https://www.yourschoolmarketing.com/2011/brandingmarketing/sugar-coffee-and-food-businesses-offer-marketing-ideas-for-schools/) - We can learn a few things from businesses around us to help promote and market our Christian schools!
- [Welcome "School Marketing" Facebook Fans!](https://www.yourschoolmarketing.com/2011/social-media/welcome-your-school-marketing-facebook-fans/)
- [Practical Principles for Effective Christian School Marketing](https://www.yourschoolmarketing.com/2011/brandingmarketing/practical-principles-for-effective-christian-school-marketing/) - Practical Principles for Effective Christian School Marketing - slide presentation from Internet Marketer, Rohn Gibson
- [Social Media in the Classroom](https://www.yourschoolmarketing.com/2011/word-of-mouth/social-media-in-the-classroom/) - Technology in your school is one of your most marketable features right now. How is your school capturing and showcasing this to prospective families looking for a place where their kids can innovate?
- [Keeping Families Interested - Give 'Em High-Value Content](https://www.yourschoolmarketing.com/2011/word-of-mouth/keeping-families-interested-give-em-high-value-content/) - In your marketing, you are obviously needing to target specific demographics. You need to address the needs/pains/frustrations/fears of our audience - but who is your audience? * Prospective families * Returning families
- [Christian School Marketing - Patriotic Video](https://www.yourschoolmarketing.com/2011/brandingmarketing/christian-school-marketing-patriotic-video/) - Students at Peoria Christian School show off their talents!
- [Creative Video Content - Great Marketing for Schools](https://www.yourschoolmarketing.com/2011/brandingmarketing/creative-video-content-great-marketing-for-schools/) - In a social media world, you can spend a ton of money on expensive online advertising, or allow self-generated content go viral and do the publicity work for you! An amazing lip-dub video from a high school in Washington state.
- [Attracting (and Keeping) the Best Families for Your School](https://www.yourschoolmarketing.com/2011/brandingmarketing/attracting-and-keeping-the-best-families-for-your-school/) - How do you find new families - but also retain them as well? This post will link to a practical article from a marketing guru who knows best.
- [GreatSchools Website - The Premier Place for Your School's Online Review](https://www.yourschoolmarketing.com/2011/online-reviews/greatschools-website-the-premier-place-for-your-schools-online-review/) - You can't leave your online reputation to chance. Be systematic, diligent and intentional and get reviews. Find out here where the best place is to post these 5-star positive reviews!
- [Is Your School's Name Too Small for Your Big Vision?](https://www.yourschoolmarketing.com/2011/brandingmarketing/is-your-schools-name-too-small-for-your-big-vision/) - Is your school's name centered around the larger city you are in? Or a specific suburb? Pros and Cons on both.
- [Private schools on Facebook](https://www.yourschoolmarketing.com/2011/facebook/private-schools-on-facebook/) - Private schools on Facebook

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- [](https://www.yourschoolmarketing.com/sma_leadgen/)
- [](https://www.yourschoolmarketing.com/sma_onlinereputation/)
- [Head of School: Building Influence Through Social Media](https://www.yourschoolmarketing.com/sma_headofschool/)
- [Components of Your Social Media System](https://www.yourschoolmarketing.com/sma_components/)
- [](https://www.yourschoolmarketing.com/sma_whattopostonfb/)
- [](https://www.yourschoolmarketing.com/sma_twitterbasics/)
- [](https://www.yourschoolmarketing.com/sma_6keyelements/)
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- [sma2](https://www.yourschoolmarketing.com/sma2/)
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- [Why You Should Be using Pinterest and Instagram to Market Your School](https://www.yourschoolmarketing.com/using-pinterest-instagram-market-school/)
- [Instagram - Tools, Resources and Ideas to Help You Market Your School](https://www.yourschoolmarketing.com/instagramtools/)
- [igtest](https://www.yourschoolmarketing.com/igtest/)
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- [OHGCCALIONS](https://www.yourschoolmarketing.com/ohgccalions/)
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- [Thank you for your question!](https://www.yourschoolmarketing.com/askrandy-thankyou/)
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- [Retention Course - Constant Contact](https://www.yourschoolmarketing.com/retentioncourse/)
- [Content Creation - School Marketing](https://www.yourschoolmarketing.com/content/)
- [39retentiontips](https://www.yourschoolmarketing.com/39retentiontips/)
- [Tips, Tools and Resources for Christian Schools](https://www.yourschoolmarketing.com/tips/)
- [Retention Course - Strengthening Christian Schools](https://www.yourschoolmarketing.com/retentionscs/)
- [Retention Course Updates](https://www.yourschoolmarketing.com/retcourseupdates/)
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- [TISC - Retention Course](https://www.yourschoolmarketing.com/retentiontisc/)
- [Retention Course - Cyndi Minear](https://www.yourschoolmarketing.com/retentioncm/)
- [retentiontips](https://www.yourschoolmarketing.com/retentiontips/)
- [Retention Course - Keeping Your Best - SB](https://www.yourschoolmarketing.com/retentionsb/)
- [Retention Course - Amy Pernick Referral](https://www.yourschoolmarketing.com/retentionamyp/)
- [Retention Course - Pinterest](https://www.yourschoolmarketing.com/anchorcourse/)
- [Welcome 47 Social Media Tips Reader!](https://www.yourschoolmarketing.com/47-2/)
- [Enrollment Marketing Roadmap PLUS+](https://www.yourschoolmarketing.com/roadmapplus/)
- [Welcome SchneiderB Fans!](https://www.yourschoolmarketing.com/schneiderb45/)
- [tailwind](https://www.yourschoolmarketing.com/tailwind/)
- [pins](https://www.yourschoolmarketing.com/pins/)
- [7 presentations in 1 day - access for 1 year via @Schneiderb Conference on School Marketing](https://www.yourschoolmarketing.com/7-presentations-in-1-day-access-for-1-year-via-schneiderb-conference-on-school-marketing/)
- [Welcome to the SchneiderB Community!](https://www.yourschoolmarketing.com/schneiderb/)
- [BONUS FOR NBOA WEBINAR PARTICIPANTS](https://www.yourschoolmarketing.com/nboa/)
- [RenWeb Power Conferences](https://www.yourschoolmarketing.com/rwpc/)
- [renwebprez](https://www.yourschoolmarketing.com/renwebprez/)
- [sjcslions](https://www.yourschoolmarketing.com/sjcslions/)
- [ccarams](https://www.yourschoolmarketing.com/ccarams/)
- [Gifts for LCCS](https://www.yourschoolmarketing.com/beaneagle/)
- [Harding Academy Gifts](https://www.yourschoolmarketing.com/hardingacademy/)
- [Grace Christian School Gifts](https://www.yourschoolmarketing.com/gcs/)
- [RenWeb Conference - Free Downloads](https://www.yourschoolmarketing.com/renwebsuccess/)
- [RenWeb Power Conference 2015 - Social Media Gifts](https://www.yourschoolmarketing.com/renweb/)
- [Thank you!](https://www.yourschoolmarketing.com/ncsa45success/)
- [](https://www.yourschoolmarketing.com/ncsa45/)
- [socialbackpacksuccess](https://www.yourschoolmarketing.com/socialbackpacksuccess/)
- [socialbackpack](https://www.yourschoolmarketing.com/socialbackpack/)
- [My Social Toolbox](https://www.yourschoolmarketing.com/socialtoolbox/)
- [Tweets & Resources by #ducttapeselling and @ducttape (John Jantsch)](https://www.yourschoolmarketing.com/ducttapeselling/)
- [retentionideas](https://www.yourschoolmarketing.com/retentionideas/)
- [FBgroup](https://www.yourschoolmarketing.com/fbgroup/)
- [socialmediadimensions](https://www.yourschoolmarketing.com/socialmediadimensions/)
- [Summer Registration Success](https://www.yourschoolmarketing.com/summersuccess/)
- [3 Smart Summer Enrollment Strategies: Marketing Help for Christian Schools](https://www.yourschoolmarketing.com/summer/)
- [summertest](https://www.yourschoolmarketing.com/summertest/)
- [inspire](https://www.yourschoolmarketing.com/inspire/)
- [Managing Your Online Reputation Free Report](https://www.yourschoolmarketing.com/onlinereputationebook/)
- [Needing help growing your school?](https://www.yourschoolmarketing.com/grow/)
- [Free Report: Facebook Is Not Just For Kids](https://www.yourschoolmarketing.com/free-report-facebook-is-not-just-for-kids/) - Here's your gift from us - click on the image below to download your FREE REPORT, "Facebook is Not Just for Kids: How Schools Can Tap Its Power in Communication with Parents."
- [Free Report:  7 Steps to Marketing Success for Private Christian Schools](https://www.yourschoolmarketing.com/free-report-7-steps-to-marketing-success-for-private-christian-schools/)
- [5 Marketing Mistakes Christians Schools Are Making](https://www.yourschoolmarketing.com/5mistakes/)
- [Open House Ideas for Your School](https://www.yourschoolmarketing.com/openhouseideas/)
- [Free Report:  3 Rs of Private School Marketing](https://www.yourschoolmarketing.com/free-report-3-rs-of-private-school-marketing-recruiting-retention-referrals/)
- [](https://www.yourschoolmarketing.com/5339-2/)
- [PFC](https://www.yourschoolmarketing.com/pfc/)
- [School Marketing Podcast Submissions](https://www.yourschoolmarketing.com/school-marketing-podcast-submissions/) - School Marketing Podcast
- [peter](https://www.yourschoolmarketing.com/peter/)
- [Welcome to SchneiderB University members!](https://www.yourschoolmarketing.com/sbu/)
- [fwcproposal](https://www.yourschoolmarketing.com/fwcproposal/)
- [youtility](https://www.yourschoolmarketing.com/youtility/)
- [redirection](https://www.yourschoolmarketing.com/redirection/)
- [You are awesome!](https://www.yourschoolmarketing.com/awesome/)
- [600](https://www.yourschoolmarketing.com/600-2/)
- [TextingForm](https://www.yourschoolmarketing.com/textingform/)
- [Purchase A T-Shirt to Show School Spirit](https://www.yourschoolmarketing.com/testshop2/)
- [Thanks for Shopping with us!](https://www.yourschoolmarketing.com/thanksalot/)
- [constantcontact](https://www.yourschoolmarketing.com/constantcontact/)
- [](https://www.yourschoolmarketing.com/reviewrandy/)
- [](https://www.yourschoolmarketing.com/headofschoolenroll/)
- [Download Your Free Report!](https://www.yourschoolmarketing.com/openhousereport/)
- [TEXT2EMAIL](https://www.yourschoolmarketing.com/text2email/)
- [webcast](https://www.yourschoolmarketing.com/webcast/)
- [](https://www.yourschoolmarketing.com/6keyelementsenroll/)
- [](https://www.yourschoolmarketing.com/whattopostonfbenroll/)
- [](https://www.yourschoolmarketing.com/twitterbasicsenroll/)
- [](https://www.yourschoolmarketing.com/componentsenroll/)
- [](https://www.yourschoolmarketing.com/onlinereputationenroll/)
- [Low-cost Courses](https://www.yourschoolmarketing.com/courses/)
- [School Marketing Academy FREE Course Feedback](https://www.yourschoolmarketing.com/smafeedback/)
- [Course Listings Page Draft - DO NOT USE !!!!!!!](https://www.yourschoolmarketing.com/course-listings-page-draft/)
- [9 Steps to Marketing Your Christian School Free Report](https://www.yourschoolmarketing.com/9stepsbook/)
- [School Marketing – Phase 4 - Implementation Coaching Engagement](https://www.yourschoolmarketing.com/gettingstarted/gettingstarted-4/)
- [School Marketing – Phase 3 - Customized Marketing Coaching Clinic](https://www.yourschoolmarketing.com/gettingstarted/gettingstarted-3/)
- [School Marketing - Phase 2 - Parent/Staff Survey](https://www.yourschoolmarketing.com/gettingstarted/gettingstarted-2/)
- [School Marketing – Phase 1 - Needs Assessment](https://www.yourschoolmarketing.com/gettingstarted/gettingstarted-1/)
- [How We Can Help](https://www.yourschoolmarketing.com/marketingphilosophy/how-we-can-help/)
- [Customized Marketing Consulting](https://www.yourschoolmarketing.com/gettingstarted/marketing_consulting/)
- [t2](https://www.yourschoolmarketing.com/t2/)
- [NCSA Free Resources](https://www.yourschoolmarketing.com/ncsafree/)
- [Welcome NCSA Members - Here are your FREE Resources](https://www.yourschoolmarketing.com/allaccessncsa/)
- [9 Steps to Marketing Your Christian School Webinar Replay](https://www.yourschoolmarketing.com/9stepswebinarreplay/)
- [Free Course: 3 Rs of School Marketing](https://www.yourschoolmarketing.com/sma_freecourse/)
- [Registration complete - Thanks for signing up!](https://www.yourschoolmarketing.com/9stepswebinarsuccess/)
- [Welcome NCSA Members!](https://www.yourschoolmarketing.com/growncsaschools/)
- [tweetncsa](https://www.yourschoolmarketing.com/tweetncsa/)
- [ncsatweet](https://www.yourschoolmarketing.com/ncsatweet/)
- [path](https://www.yourschoolmarketing.com/path/)
- [](https://www.yourschoolmarketing.com/freeenroll/)
- [Here are your 3 Social Media Webinar Replays](https://www.yourschoolmarketing.com/freewebinarsreplay/)
- [share](https://www.yourschoolmarketing.com/share/)
- [Are you coming to the NCSA Conference in Nashville in March?](https://www.yourschoolmarketing.com/nashville/)
- [todayshow](https://www.yourschoolmarketing.com/todayshow/)
- [advertising](https://www.yourschoolmarketing.com/advertising/)
- [](https://www.yourschoolmarketing.com/9ideasreplay/)
- [podcastshownotes](https://www.yourschoolmarketing.com/podcastshownotes/)
- [NCSA Webinar - December 10, 2013](https://www.yourschoolmarketing.com/ncsa/)
- [Get your FREE consultation + 50 FREE tips](https://www.yourschoolmarketing.com/freeconsult/)
- [Answer these 11 questions](https://www.yourschoolmarketing.com/audit/)
- [Yes I Want a Custom Facebook Page for Our School!](https://www.yourschoolmarketing.com/customfbpage/) - If you are interested in differentiating yourself from other competing schools and would like to showcase your school's unique qualities to your new Facebook fans (esp those families investigating your school), you need to customize your Facebook Page!
- [Thank you!](https://www.yourschoolmarketing.com/reviewthankyou/)
- [](https://www.yourschoolmarketing.com/itunespodcast/)
- [sample  no header](https://www.yourschoolmarketing.com/sample-no-header/)
- [november](https://www.yourschoolmarketing.com/november/)
- [Do you have a question about marketing your school?](https://www.yourschoolmarketing.com/question/)
- [](https://www.yourschoolmarketing.com/academyinterestsuccess/)
- [Welcome!](https://www.yourschoolmarketing.com/kc5/)
- [](https://www.yourschoolmarketing.com/sma_course1success/)
- [midwest](https://www.yourschoolmarketing.com/midwest/)
- [](https://www.yourschoolmarketing.com/polls/)
- [Thank you for voting in my poll!](https://www.yourschoolmarketing.com/thank-you-for-voting-in-my-poll/)
- [poll_thanks](https://www.yourschoolmarketing.com/poll_thanks/)
- [](https://www.yourschoolmarketing.com/emailmarketing/)
- [](https://www.yourschoolmarketing.com/emailmarketingsuccess/)
- [tshirt](https://www.yourschoolmarketing.com/tshirt/)
- [guestpost](https://www.yourschoolmarketing.com/guestpost/)
- [9 Elements to a Stunning Visual Strategy - Webinar Replay](https://www.yourschoolmarketing.com/9elementswebinarreplay/)
- [youtubeann](https://www.yourschoolmarketing.com/youtubeann/)
- [pinterest-video](https://www.yourschoolmarketing.com/pinterest-video/)
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- [stockphotos](https://www.yourschoolmarketing.com/stockphotos/)
- [photostorage](https://www.yourschoolmarketing.com/photostorage/)
- [Private Schools Pinning](https://www.yourschoolmarketing.com/pinterest-psp/)
- [Pinterest board:  Instagram & Private Schools](https://www.yourschoolmarketing.com/pinterest-ig/)
- [5 Ways to Getting More Likes on Facebook - Webinar Replay](https://www.yourschoolmarketing.com/5wayswebinarreplay/)
- [esm](https://www.yourschoolmarketing.com/esm/)
- [3 Keys to Understanding Social Media - Webinar Replay](https://www.yourschoolmarketing.com/3keyswebinarreplay/)
- [webinar924](https://www.yourschoolmarketing.com/webinar924/)
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- [Follow @schoolmktg on Instagram ](https://www.yourschoolmarketing.com/instagram/)
- [We welcome guest contributors to our blog!](https://www.yourschoolmarketing.com/contributor/)
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- [sm4s](https://www.yourschoolmarketing.com/sm4s/)
- [Welcome HOPE schools!](https://www.yourschoolmarketing.com/hope50/)
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- [47tips](https://www.yourschoolmarketing.com/47tips/)
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- [smp](https://www.yourschoolmarketing.com/smp/)
- [Wichita Christian School gains 42 new students!](https://www.yourschoolmarketing.com/wichita-christian-school-gains-42-new-students/)
- [Subscribe](https://www.yourschoolmarketing.com/subscribe/)
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- [2013 Goals Survey for Schools](https://www.yourschoolmarketing.com/2013goals/)
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- [](https://www.yourschoolmarketing.com/fb/)
- [Facebook Webinar for Private Christian Schools](https://www.yourschoolmarketing.com/facebook-webinar-for-private-christian-schools/)
- [podcastlibrary](https://www.yourschoolmarketing.com/podcastlibrary/)
- [2012 Starts Now!  Are You Ready?](https://www.yourschoolmarketing.com/2012marketing/)
- [Webinar for Schools](https://www.yourschoolmarketing.com/schoolwebinar2012/)
- [Doc](https://www.yourschoolmarketing.com/doc/)
- [You're Done!](https://www.yourschoolmarketing.com/webinarsuccess/)
- [Lacking direction in your marketing?](https://www.yourschoolmarketing.com/direction/)
- [school_clients](https://www.yourschoolmarketing.com/school_clients/)
- [](https://www.yourschoolmarketing.com/socialmediasurvey/)
- [School Marketing Podcast Submissions Topic](https://www.yourschoolmarketing.com/school-marketing-podcast-submissions-topic/)
- [Getting Started](https://www.yourschoolmarketing.com/gettingstarted/)
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- [Marketing](https://www.yourschoolmarketing.com/marketing/) - Marketing - what is it? Branding? Advertising? Strategy? All of that and more. In addition to our marketing consulting for private Christian schools, you'll also want to check out some of the articles on this page. Lots of ideas!
- [Our Marketing Philosophy](https://www.yourschoolmarketing.com/marketingphilosophy/)
- [Parent Survey](https://www.yourschoolmarketing.com/survey/)
- [Private Schools on Facebook](https://www.yourschoolmarketing.com/private-schools-on-facebook/) - On these pages, we feature a variety of private Christian schools from around North America who are using Facebook. We highlight their school page with a screenshot of their Facebook Page - and it's FREE!
- [Admissions](https://www.yourschoolmarketing.com/admissions/) - In school marketing, there are certain things that are essential for your Admissions office to consider. On this page, we highlight resources, articles, or other ideas to help you create innovative solutions!
- [Welcome](https://www.yourschoolmarketing.com/welcome/)

## Categories

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- [RetentionPodcast](https://www.yourschoolmarketing.com/category/retentionpodcast/)
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- [School Marketing](https://www.yourschoolmarketing.com/category/school-marketing/)
- [Back to School](https://www.yourschoolmarketing.com/category/back-to-school/)

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- [definition](https://www.yourschoolmarketing.com/tag/definition/)
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